SB'12 - Are All LCA Tools Created Equal? How Design Tool Choices Influence Decision-Making and Ultimate Impact

Tony Kingsbury, Director of the Sustainable Products & Solutions Program at UC Berkeley's Haas School of Business, also leads Dow's global engagement with The Sustainability Consortium. He sets the context for his SB '12 workshop with this quote: "There is no such thing as a green product," as Terry Swack, CEO of Sustainable Minds, states in the demo video for the company's LCA software, as all products require materials and energy to produce.
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