Perspectives on greener product development and manufacturing from Sustainable Minds, our partners, customers and contributors.

Packaging

Dashboards and Meters: the Next Blinking 12:00?

By Sandy Skees on September 25, 2009

We are bombarded with data, visuals, advertisements, tweets, updates and videos, so do we really need our products to beep, change colors, add leaves or update graphs? Especially since many people never use all of the functionality built into most products or, worse yet, simply discard the product when its complication oversteps its usefulness?

Recent product design is incorporating dashboards and metering capabilities as consumer features. Prius, Honda, Google Smart Meter, and even Mint.com are examples of products that incorporate a feedback mechanism into the product itself. ‘Hypermiling’ is the term for how to wring every last drop of efficiency from hybrid automobiles and can be found on sites like CleanMGP. While these dashboards provide a clear and powerful way to display data, they introduce a set of design challenges that must integrate social science strategies in order to be most effective.

The Art Of Numbers

By Rajat Shail on September 18, 2009

We as a generation have become so desensitized by numbers and statistics thrown at us that large numbers fail to find impact and we remain largely bored by the gigantic amount of data available to us in the modern world.

Careless consumerism and its unseen, unaccounted for aftermath are finally getting some attention in the major information forums, however it remains difficult to engage the masses in a meaningful discussion for lack of a visceral response among the general population. I recently stumbled upon the work of an artist – Chris Jordan -- who tackles this with great ingenuity.

His artist’s statement expresses his deceptively simple approach:

“Finding meaning in global mass phenomena can be difficult because the phenomena themselves are invisible, spread across the earth in millions of separate places. There is no Mount Everest of waste that we can make a pilgrimage to and behold the sobering aggregate of our discarded stuff, seeing and feeling it viscerally with our senses. Instead, we are stuck with trying to comprehend the gravity of these phenomena through the anaesthetizing and emotionally barren language of statistics.”
-Chris Jordan

Red, blue and green all over: the politics of sustainability

By Jim Hall on September 4, 2009

I’m not one of those people who can say that I’ve always cared about sustainability. My turning point came about four years ago when I toured a landfill and personally saw the obscene amount of waste that society creates each and every day. Somehow I knew intuitively that what I witnessed wasn’t sustainable. I deduced that every paper cup, plastic container, broken glass, diaper and appliance that was being buried embodied natural resources – wasted resources – that were going right into the ground.

Now I find myself in a position in which I can make a difference. I’m fortunate enough to have been exposed to some of the leading minds in the field of sustainability. I’ve attended numerous conferences, seminars, classes, and educational events across the country in order to advance my knowledge and experience. I’ve made new friends and met new colleagues. And they’ve all made me feel like I’m part of the family.

But there’s one thing that continues to perplex me.

Autodesk's Rob Cohee previews Sustainable Minds LCA software

By Sustainable Minds on August 28, 2009

Rob Cohee, Industry Solution Evangelist from Autodesk's Manufacturing Industry Group, has been entertaining the design and manufacturing industry for quite some time with his fun, informative, and sometimes irreverent video demos. Now he takes on green product design using Sustainable Minds LCA software. (Even though Rob's met us, I don't remember wearing my 'steel-toed Birkenstocks' that day. How did he know?)

What's great about Rob's demo is that he shows off the usefulness and ease of use of Sustainable Minds. It's easy to learn and use, but most importantly, it provides meaningful and actionable results. Rob was very quickly able to model the environmental impacts of a wine bottle opener made from aluminum, and based on the results, explore alternative materials (plastic) and end of life methods to improve the environmental performance. Importing the BOM from Autodesk Inventor made the process even faster.

There is no such thing as a 'green' product.
All products use materials and energy, and create waste. There is no explicit definition of what 'green' means. Industry groups and third-party certifiers are working on definitions and standards, but, as yet, there is no standardized set of metrics to qualify a product as 'green.' The best we can do is make products greener than the ones we make today.

Doggone it, you’re eco-confident

By Travis Lee on August 24, 2009

Confidence is an amazing thing. Some believe it can make athletes more adept, students score higher on tests and people in general more attractive. Those with confidence hold their heads high, speak with authority, are willing to take risks and are less likely to hesitate. These are key ingredients in the recipe for getting things done. And while it’s important to avoid becoming arrogant, stubborn, or unwilling to listen, a little confidence can be a sustainable designer’s best friend.

We’ve been conducting sustainable design workshops here at LUNAR recently and are finding that one of the largest obstacles between designers and sustainable design is not a lack of knowledge; it’s a perceived lack of knowledge.

Sustainable Minds Makes Life Cycle Analysis Easy

By Guest contributors on August 10, 2009

This post by guest contributor Steve Puma, a sustainability and personal technology consultant, first appeared on Triple Pundit. His personal blog, ThePumaBlog.com, deals with the intersection of sustainability, technology, innovation, and the future.

Paper or plastic? Diesel or hybrid? Extrude or blow-mold? Some of the most difficult problems in designing sustainable products involve making the right choices in materials, processes and transportation methods. However, choosing the options that will actually have a lower environmental impact is much more complex that one would think.

Deciding what metrics to use, where to draw the boundaries and how to compare wildly different materials is a highly involved and technical art known as Life-Cycle Analysis, or LCA. Sustainable Minds, a Boston-based software company, is making LCA much more accessible to designers with its new web-based software service. I was recently able to see the software in action at a seminar entitled, “Mastering Environmental Impact Assessment in the Design Process.”


Becoming an agent of change by applying systems thinking

By Jim Hall on July 10, 2009

In my last blog, I applied systems thinking to the concept of sustainability. I explained that the evolution of all systems is governed by a set of natural laws that are consistent whether we are talking about the organization, or the world at large. I also suggested that you could apply these principles to efforts to reduce your company’s GHG emissions, and become a change agent within the microcosm of your corporate culture in order to affect the macro-environment we all live in.

I also promised to return and explain how that might be done. So let’s get down to it.

Systems thinking and the inevitability of ‘green’

By Jim Hall on June 22, 2009

A green destination is inevitable for every American company. How that is achieved is the point of this blog post. At the outset, I’ll just say this: those companies that follow the defined path toward sustainability may survive, but those that chart their own course will become leaders, and thrive in the new business environment that is upon us.

It’s easy enough to find the soon-to-be well-trodden path; a Google search or quick meeting with a consultant will reveal literally hundreds of cases, articles and essays that can be used to put your company on the path of sustainability. However, the fact is that the optimal path is different for every company. Organizational drag, budgetary considerations, and the technologies employed will affect the complexity of the mission to make the company and its products more sustainable.

A basic law of the organization is that it makes its own survival paramount. In that, it’s no different from any evolutionary model. For that reason, it is vital to understand the organizational landscape in order to accomplish anything worthwhile. Understanding this landscape provides a starting point, a direction, and a route, highlighting obstacles and opportunities along the path to sustainability. In short, the organization is its own environment, within the larger environment we all inhabit.

Six ways to build momentum in a down market

By David Laituri on June 12, 2009

I recently attended a small but enthusiastic gathering of sustainable design practitioners at the Designer’s Accord town hall meeting held in Boston. There was no shortage of passion in the room and there were plenty of good ideas to share, but the consensus amongst all was clear: if sustainable design was challenging to practice in a good economy, it’s even more difficult in a bad one.

Whether a consultant outsider or a corporate insider, everyone I spoke to seemed to feel an increased sense of powerlessness to affect the kinds of changes that need to be made. Faced with much tighter project budgets, most find that emphasis on project cost reduction is quickly eclipsing emphasis on sustainability.